decorating

How Much Does It Cost to Stage Your Vacant Home?

How Much Does It Cost to Stage Your Vacant Home?

If you have ever lived in a home for sale, you can appreciate how challenging it can be to maintain a show-ready home for the duration of the listing. Of course, this is made especially difficult if you happen to have pets, kids, or any other type of life. While it is much less stressful for you as a homeowner to sell a home that you are not living in, an empty home puts a great deal of additional stress onto your buyer.

The number rule of selling (anything) is that it’s not about you. In order to set yourself up for sales success, you will need to understand your buyer‘s needs, put those needs before your own, and clearly outline how you can help to deliver on those needs. What problem do you solve? Your buyer will have a list of wants and needs when looking at a home, but ultimately they will want and need something that fits their daily lifestyle.

The Dos and Don'ts of Hiring a Designer

The Dos and Don'ts of Hiring a Designer

DO

Provide information regarding your style

  • This may be magazine photos, Pinterest pins, or physical samples – you don’t even have to know what you like about something, but the more information that you can provide to your designer, the better

Provide Samples

  • If you have already selected any renovation materials, be sure to have samples of those items available for your designer

Provide Creative Autonomy

  • This is something that many homeowners struggle with – remember that you hired your designer for their expert, professional opinion, and there may be times where you will need to trust them to take you outside of your comfort zone.

  • Our goal is to integrate your style with our expertise to create a design plan that you will love for years to come. The more autonomy that we have, the easier it is to create this, but we want to ensure that we do so with your trust and understanding – if at any time you do not feel that you are being heard, or are not comfortable with a decision that has been made, be sure to address it as soon as possible to avoid any issues or unnecessary costs.

  • It’s all in our head - we understand that you may not always be able to see what we see! Sometimes, you may simply need to take a leap of faith and trust, but if this is something that you are not capable of, ask, and we will do our best to provide a visual representation of our vision.

10 Low Budget Home Staging Hacks to Use in Everyday Life

10 Low Budget Home Staging Hacks to Use in Everyday Life

Our home staging clients often tell us how much they wish that they had brought us in sooner, before they decided to sell the house, so that they could have enjoyed some of the changes that we made! They especially love seeing some of our home staging tricks and hacks first hand, so we’ve decided to share some of our favourites with you! You can put these low-cost ideas to use in your home, regardless of whether or not you are selling.

1. Use baskets to hide cables

It’s not a fancy trick, but it can be incredibly effective. Hide routers, cables, and other messes using baskets. NOTE: some items (such as routers) need room to vent, so be sure to account for and allow for this.

Consider adding a shelf under your desk to get the cords and cables off of the floor.

Top Designer Picks for Home Decorating "Must-Haves"

Top Designer Picks for Home Decorating "Must-Haves"

When you’re planning a room, it’s easy to forget the details. In order to complete the look of a room, and make it feel like your own, you need to invest in some of the finishing touch pieces to add that final design layer. This is where we find a lot of our design clients get stumped, unsure of what to get, or how to put it all together, so we’ve put together a list of our best “must-haves” for every home!

Why Your Empty House Won't Sell

Why Your Empty House Won't Sell

While it is possible to sell an empty house, it is rare. If you have ever tried to sell a vacated house absent of its furnishings, you have likely experienced this first hand - numerous buyers passing on the home, and feedback that makes no sense to you. What do you mean the bedrooms look small? The living room isn't an awkward layout! Since you have lived in the house, you know how great it looks when it’s fully furnished and decorated, and you understand how each room should be set up. The trick is in helping your buyers to understand this.

Unfortunately, the ability to visualize a space is a skill that not everyone has. In fact, only about 10% of your prospective buyers have this ability to properly visualize a space beyond what they see in front of them. This means when you are selling a vacant home, you’re missing out on 90% of potential market! Vacant homes will often take much longer to sell than a properly staged home (72% longer in fact, according to RESA®’s 2014 survey). Not only does furnishing a home properly help buyers to understand the optimal placement for their furniture, but it will allow them to connect on an emotional level as well. It’s not just about having furniture in a house in order to help buyers to visualize it, but it’s about merchandising the home, and selling the experience of living there.

Your BTSH Team: Jennifer Roth

Meet Jennifer Roth, BTSH’s Professional Home Stager! Jennifer and Shauna Lynn met through the local RESA chapter and found a connection right away. They often met outside of chapter meetings and quickly discovered they worked well together. So well, in fact, that Jennifer often helped out with BTSH vacant staging jobs. They ultimately decided that it made sense to combine their efforts, and Jennifer officially joined the BTSH team in May 2014.

Jennifer was one of the first certified Real Estate Staging Professionals (RESP). With a diploma in Interior Design from Sheridan College, she has been preparing homes for sale since 2011 and was named one of RESA’s Top 10 Rising Star Home Stagers in North America in 2013. Jennifer is also skilled in interior design and decorating, new home construction, real estate, and advertising and marketing. “I just love being able to take a room and transform it into something beautiful,” said Jennifer.

Prior to working at BTSH, Jennifer worked as a deal secretary with RE/MAX, where she processed offers on real estate transactions. She also worked at Peak Realty, where she acted as a personal assistant to a group of six realtors. “Everyone said I should be a realtor. I thought about it, and loved the industry, but wanted to use my creative side more,” said Jennifer. She credits a realtor with bringing home staging to her attention, and as a result, Jennifer started Home Selling Edge in 2011. She worked there until she merged with BTSH in 2014.


QUICK FACTS ABOUT JENNIFER
Favourite part of her job:
    Finding solutions to help sellers live in staged homes, and seeing the reactions of homeowners who see the transformation after a vacant stage.
Favourite TV show:
    House Hunters
    Love It or List It
Favourite stager:
    Karen Otto
    Red Barrinuevo
Favourite upcoming trend:
    Gold is coming back! Especially in fixtures. Furs are also becoming more popular again!

Jennifer loves contemporary designs like light fabrics, soft textures, clean lines, and metallics. She also appreciates all other design styles, and prides herself on being able to visualize different styles in all kinds of homes, whether it’s traditional, rustic, vintage, contemporary, or more!


Contact Beyond The Stage Homes today to find out how to get your property sold!

Phone: +1 (226) 240-0766
Email: info@btshomes.com
www.beyondthestagehomes.com